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- [***][11/6/84][***]
- WORDSTAR 2000:
- Calling their press event, "The Rumor Is True", MicroPro announced it's
- releasing a new version of WordStar, called WordStar 2000. This is the first
- major facelift for the word-processing best seller, which was introduced in
- 1979. The project was code-named "Ivan" for the last year and a half.
- The new product is indeed a breakthrough. It's far simpler to use than the
- original product, with self-explanatory help screens and very easy-to-remember
- mnemonic commands. It's also more powerful, able to perform a variety of new
- tasks. Versions for IBMs and compatibles will be available first, in late
- November and will be priced between 5 and 6-hundred dollars. Versions for
- the Apple MacIntosh are expected to follow in early '85. MicroPro is hoping
- WordStar 2000 will become the industry standard, as WordStar did, selling one
- and a quarter million copies worldwide.
-
- [***][11/6/84][***]
- A FUNNY THING HAPPENED...
- Franklin Computer officially announced it is liquidating its assets. That
- means it's gone. I called them Monday, the 29th of October to find out what
- was going on with the "CX", which rumor said was dead before it was produced.
- "Franklin Security," said the voice on the other end. I learned the place is
- closed on Monday. Tuesday I called back. "Mike Strange, the president is
- the only one you can talk to," said the receptionist. "You mean nobody else
- is there?" I asked. "No, I'm it," she responded. "And Mike is out sick.
- He'll be back next Tuesday." So then I read about Franklin's liquidation
- in the newspapers. So much for the only legitimate Apple-compatible.
-
- [***][11/6/84][***]
- TEST DRIVE A MAC:
- Apple's launching an aggressive effort to get 100,000 MacIntosh computers sold
- in the next three months. Today through January 31, 1984, you can take home
- a loaner Mac from an authorized dealer, complete with several popular software
- programs, and keep it overnight, for free. Just leave your credit card at
- the dealership. The promotion is just the tip of the iceberg. Aiming for
- sensationalism in its advertising, Apple will spend $200 million next year,
- much of it on television.
-
- [***][11/6/84][***]
- MOVE OVER APPLE:
- IBM, never to be second-best to Apple, is launching its own advertising blitz
- which has resulted in discounts of IBM products to dealers to the tune of
- 23% below the average dealer price range. For instance, the PCjr is the
- target of an $845 special (that price includes RGB color monitor and a
- 128K basic machine) at selected computer chains. The discount also
- extends to the high end. The PC AT can be purchased for $3,500, compared
- to $4,800. The Christmas spirit includes the PC portable, which can be
- bought for $2,595 (instead of $3,020) with two disk drives. IBM must
- be realizing that almost anybody can sell the PC for less than full
- retail price, what with special discounts offered at trade shows and
- swap meets eating into IBM revenue.
-
- [***][11/6/84][***]
- COMEDY-DEX UPDATE:
- Among the many "happenings" at Comdex (have you made YOUR RESERVATION YET?)
- is a little booklet entitled "Quotations from Chairman Morrow." As the
- Morrow founder puts it, "'Immediate Delivery' means we have a working
- prototype." "If George Lucas designed a lunch pail for Darth Vader, it
- would look like a Kaypro." And the list goes on. You can pick up a copy at
- the Morrow Comdex booth. Funny, eh? Well, ya have to be there.
-
- [***][11/6/84][***]
- PEEPS FROM ATARI:
- Evelyn Richards and Jonathan Greer of the San Jose Mercury say that Jack
- Tramiel of Atari is ready to slash the price of the Atari 800XL--again--
- from $179 to $100. Speculation has it that Tramiel hopes to gain capital
- for financing of the new Mac-like home computer, slated for a spring '85
- introduction. Obviously, Jack is hoping to glean some of Commodore's
- profits by a Christmastime price reduction, as well.
-
- [***][11/6/84][***]
- UH-OH DEPARTMENT:
- Faced by competition from Big Blue, Ashton-Tate has also just lost its
- chairman and CEO, David Cole. Cole is headed for an Eastern "information-
- oriented company." His resignation comes as Ashton-Tate's profits have
- taken a nose-dive. Earnings dropped 56% in the last quarter. "Framework",
- the new integrated software package, "could be doing better" according to
- Cole, himself, who was quoted in the New York Times. "We haven't figured
- out how to sell integrated software yet," Cole reasons. Nobody knows
- where Cole is going, nor what the future of Ashton-Tate is, at this point.
-
- [***][11/6/84][***]
- VISICORP MARRIES:
- The name "VisiCorp" probably won't be on future products that the company
- markets. That's because VisiCorp has just decided to merge with Paladin
- Software, a one year old start-up company in Santa Clara, Ca. Dan Fylstra,
- CEO, was expected to resign in the merger, but instead, is hanging on,
- complete with new hopes. Interestingly enough, Paladin was founded by
- Roy Folk, who used to be the marketing manager at VisiCorp, and Lynn Brock,
- manager of product development at VisiCorp. The incestuous relationship
- should strengthen both firms, nevertheless.
-
- [***][11/6/84][***]
- STORAGE WOES:
- Storage Technology, maker of Data Storage devices, has gone bankrupt. The
- news comes as no real surprise. Just a few weeks ago, Storage Tech laid off
- 15-hundred workers and announced a third quarter loss of $20 million. As
- it turns out, the loss may be as high as $60 million. Storage Tech simply
- had trouble competing with IBM in the data storage arena. IBM's frequent
- price-cuts left Storage Tech, which makes mainframe storage devices, unable
- to compete. The corporation hopes to rise from the ashes once new funding
- and the Chapter 11 proceedings are complete.
-
- [***][11/6/84][***]
- OTHER DISK NEWS:
- Xebec of San Jose, a company best known for its electronic components, has
- decided to enter the disk drive market. (Could the timing be worse?) But
- Xebec is taking a new approach: emphasizing an automated assembly line
- process. "How does GE do it with dishwashers or Whirlpool with refrigerators
- --they kick the hell out of the Japanese with manufacturing technology,"
- says Xebec chairman James Toreson. Ok, we're hoping he's right.
-
- [***][11/6/84][***]
- ROLMING WITH IBM:
- Two new products, designed to work in conjunction with IBM PCs, came from
- Rolm, the company which will marry IBM later this year. Both are sophisticated
- telephone answering machines. "Cedar", priced at $4245, is a "voice data
- workstation" that is capable of voice and data communication simultaneously.
- "Juniper" is a lower-class system with the same capabilities but also sports
- a smaller price tag: $1,360. The market for the computer/phone systems is
- still in its infancy, but is expected to have enormous potential.
-
- [***][11/6/84][***]
- WESTERN UNION GETS 'CHAT':
- It's clear that one of the most popular features of The Source is the "chat
- function" and Western Union, which has been unsuccessful at interesting
- a large business audience in its electronic mail, has decided to capitalize
- on that fact. Western Union is starting electronic chat with its "Easylink"
- electronic mail. In addition, Western Union will offer IBM PCs and
- communications softwre, at a small fee, to companies signing up for
- "Easylink." Analysts suggest Western Union will be far more successful
- by adding the new feature.
-
- CONTACT: EASYLINK, PO BOX 37472, OMAHA, NEBRASKA 68137.
-
- [***][11/6/84][***]
- IN BRIEF--
-
- DIGITAL EQUIPMENT unveiled "Venus", a mainframe which provides as much power
- as IBM's 3084, at half the price. The Venus is twice as fast as the top-of
- the-line VAX computer. It will cost around $450,000.
-
- CONVEX COMPUTER CORP. of Richardson, Texas, has burst upon the supercomputer
- arena, claiming its new machine has 25% of the computing power, but 10% of
- the cost of a Cray. The start-up company says it has two installed units.
- Sale price is less than $500,000.
-
- AT&T has an unique selling strategy. Small businesses will get a new discount
- product catalog, offering them AT&T computers at a fraction of the cost
- in exchange for heavy long-distance calls.
-
- H.W. WILSON CO., an 86-year old New York City company has gone online. The
- new service, called Wilsonline, offers data on 3,000 periodicals and 5,000
- books. The supposedly "user simple" system will be available immediately.
- Wilson also publishes "Reader's Guide to Periodical Literature."
-
- HARPER AND ROW has canned its computer books and software division. The
- company says a "glut" in the computer book and software industry is to
- blame.
-
- COMMODORE has completed its acquisition of AMIGA CORPORATION. However,
- the future of the new Amiga/Commodore computer depends upon the outcome of
- ATARI'S suit against AMIGA, which charges the company with breach of
- contract.
-
- VECTOR GRAPHIC, which makes a desktop computer and software, is shedding
- staff. 100 people were laid off this week as Vector's president says
- "a restructuring is necessary" to determine the company's future.
-
- INFOCOM INC., a company best known for its games, will market its first
- business product next year. Called "Cornerstone", the new software
- is an integrated database package. Infocom is best known for "Zork",
- an adventure game.
-
- FIRST BYTE, a company from Long Beach, Ca., has introduced "Smoothtalker",
- a speech synthesis program for the Apple MacIntosh. It is capable of
- transmitting spoken words from keyboard commands. Both a male or female
- voice can be chosen. A demonstration can be heard by dialing 714-536-
- 0086, extension 999.
-
- MINDSET has unveiled its Mindset Video Production System, which enables
- various sized and styled fonts to be directly genlocked to video input.
- The system costs $3,600 and is considered a great deal for small video
- producers who can't afford a "Chyron" system.
-
- [***][11/6/84][***]
- POST SCRIPT:
- And finally, David Sylvester of the San Jose Mercury News reports an
- interesting find on highway 101, leading from SF to San Jose. An
- appropriate license plate crusing along on the back of a car reads:
- WEOALOT
- The car was a black BMW. So much for the myth of instant electronic
- success.
-
-